An engaging blog, news item or website content can attract loads of potential customers to your website ... but the trick is the excellent use of keywords and good research
Many businesses are not using their CMS to their best effect - but if they did they would find themselves zooming up the Google rankings for those all-important keywords and SEO
Without great website copy your business will never have the presence on Google you need. Freelance journalist and blogger Andy Hirst reveals some tricks of the copywriting trade.